spot the mistake.

this isn’t just a game for the copywriters, you art directors and designers and restauranteurs and pr specialists and home executives and family members can play too.

i want to buy a new car. it’s only taken me about two and a half years to figure out what i want to get. wait for it… drum roll please…

i want to get the exact same car i already have, only a newer model.

exciting hey? i really know how to live on the edge. so spontaneous, so unexpected.

anyway so i was online (for a change) looking at my options and i sent an email to a car dealership telling them i’m interested in a particular vehicle. and this is the response i got from them.

spot the mistake. i’ve highlighted it in a pretty colour for the art directors. click on the image to enlarge. it’s so funny i almost wet myself. (sorry!)



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